FunPilot is built by Webforces Ltd — 25 years of custom software for UK SMEs.
For UK activity parks, soft play centres & museums

FunPilot

Software for activity parks, soft play and museums whose ticket system won't bend.

Your system gets guests through the gate. We build what happens after — dashboards that show you what's really going on, booking journeys your platform can't support, and interactive experiences that bring guests back. Fixed-price, no consultancy nonsense.

Currently in park: —

Three things we build

Most first projects fall into one of these areas. Pick whichever fits where you are right now.

Dashboards

01
TL;DR

After checkout, most systems go quiet. We show you what's actually happening — live, specific to your venue, always current.

  • Session and booking performance, live What's filling, what's not, which packages are making money — pulled from your existing system and on screen right now.
  • Where your guests are, right now Wristband taps and door sensors build a live picture of how people move through your venue — no guesswork, no lag.
  • Built around your operation, not a template Every panel and metric designed for how your venue actually runs — not a generic dashboard you have to work around.
Session performance dashboard
What's working

Session Performance

Which sessions fill, which don't, and why. Know what's actually profitable before you assume.

Booking and package insights dashboard
Follow the money

Booking & Package Insights

Which packages are selling, which guests return, and what your booking platform won't surface on its own.

Zone tracking and guest flow dashboard
Who's where, right now

Zone Tracking & Guest Flow

Wristband taps, pressure pads and door sensors feed a live view of how guests are moving — where they are, how long they stay, and where they go next.

Wizards

02
TL;DR

Your system handles the standard ticket. We handle everything a guest should be able to choose, configure or personalise themselves.

  • Party booking flows guests build themselves Mix-and-match packages, add-ons, dietary notes, guest counts — online, self-service, no phone calls, no staff effort.
  • Pre-visit personalisation that feels genuine Confirmation flows that capture preferences, offer upgrades and make a family feel known before they even arrive.
  • On-the-day wristband moments Tap in, unlock zones, advance missions, track completions — each visit personalised in real time from the moment they walk through the door.
Party booking wizard
Most requested

Party Booking Wizard

Mix-and-match packages, add-ons and guest preferences — online, self-service, no staff involvement needed.

Pre-Visit Personalisation screenshot
Before they arrive

Pre-Visit Personalisation

Confirmation flows that capture preferences, offer upgrades and upsell extras — feeding everything back into your booking system automatically.

Wristband and Check-in Flow screenshot
On the day

Wristband & Check-in Flow

Guests tap in, unlock zones, advance missions and complete challenges — tracked in real time, personalised to their visit from the moment they arrive.

Gamify

03
TL;DR

The kit you already have, wired into a story worth coming back to finish. No ripping out, no big hardware spend.

  • Any sensor you already have becomes a trigger Wristband taps, button presses, pressure pads, door sensors — all connected through the same simple wiring.
  • Any trigger fires any effect Lights, sounds, AI voice greetings, leaderboard updates, reward unlocks — or a combination. Same building blocks, completely new experience.
  • Guests follow a mission, then come back to finish it Resumable storylines create repeat visits — not from a marketing email, from unfinished business. Pick a venue type below to see it live.
Triggers: Wristband Button Pressure pad Door sensor Effects: Lights Sound AI Voice Leaderboard Reward unlock Animatronic

How a FunPilot project works

1

Step oneFree 30-min call

Tell us what's frustrating about how your venue runs today. We listen, ask questions and sketch what's possible — no prep needed, no slides from us.

2

Step twoOne-page proposal

A clear plan, within a few days. What we'll build, what you'll end up with, and what's included in the fixed price — usually one to three things depending on complexity.

3

Step threeWe build it

Fixed price, around four weeks. If hardware or third-party setup looks like it'll affect timing, we tell you early — not halfway through.

4

Step fourYours to keep

You own what we build, outright. The optional Care Plan keeps it hosted and watched — and as ideas grow, new builds become new projects.

Start small, see the value, then build toward this

Every project starts with one focused build — a single Dashboard, Wizard or Gamify pilot. Once that's working, most clients already know what they want next. These show where those first steps typically lead.

Dashboards

A live session and bookings view — today's numbers pulled from your existing system and on a screen your team can actually see.

Grows into

A full operations dashboard — live zone flow, dwell times, queue pressure and staff panels, all connected to your booking data.

Wizards

One custom party booking flow — with the packages, add-ons and options your current platform won't support.

Grows into

Mix-and-match packages, pre-visit personalisation, wristband check-in flows and automated confirmations — running themselves, without staff effort.

Gamify

A single wristband trigger — a voice greeting, a leaderboard tap, a sound effect at one zone. One moment that makes guests notice something different.

Grows into

A wristband storyline across multiple zones — missions, clues, a leaderboard at the exit and a reason to come back before they've left.

Who you'll talk to

Martin Collis, founder of FunPilot

When you book a call, you talk to Martin Collis, founder of FunPilot and Webforces Ltd. No salespeople, no juniors, no scripts.

I've spent over 25 years building custom software, integrations and dashboards for UK SMEs — solving the awkward, specific problems off-the-shelf systems can't. FunPilot is what happens when I point that experience squarely at activity parks.

If you've got an idea, I want to hear it.

Simple, honest pricing

Care Plan Optional

from £50/month

Completely optional — take it if you want it hosted, monitored and looked after. Priced to leave room for the next project too. Most clients find that once the first thing is working, the appetite grows — and the plan scales to match, nothing more.

  • Hosting and monitoring (if required)
  • Small tweaks to keep integrations and connections running as third-party systems change over time — within reason
  • Cancel anytime

A few honest answers

That's actually the most common starting point. Book the free 30-minute call, tell us what frustrates you about how the park runs today, and we'll help you identify which problem to solve first. You don't need to arrive with a specification — just the irritation.

We scope together at the start, but we expect ideas to evolve. Small adjustments mid-build are normal and included. If something fundamentally changes, we'll have an honest conversation about scope before doing more work.

The Prove It Package at £1,500 is the starting point. Not everything needs custom code though — sometimes an off-the-shelf tool is exactly the right answer and we'll tell you so. We also offer ad-hoc sounding board sessions for those one-off questions where you just need someone to think it through with you.

We've worked directly with FuseMetrix and ROLLER, and most ticketing and booking systems follow similar patterns. If yours has an API or a data export, we can almost certainly work with it — and if it doesn't, we'll find another way.

If we build something from scratch specifically for you, it's yours outright. If we adapt one of our own platforms, you have full unrestricted use of it — with us or with another provider — but it can't be resold as a product. We'll always be clear about which applies before we start.

Built for UK activity parks, soft play centres and museums

FunPilot is built for the operators of visitor attractions — activity parks, soft play centres, museums, adventure venues, family entertainment centres, seasonal attractions and beyond. We're deliberately growing one sector at a time, which means if you're among the first in yours, you won't be a number. You'll be our focus, and the solution we build will be shaped entirely around how your park actually runs. Based in Hampshire and happy to visit parks across the South of England. We've worked with FuseMetrix and ROLLER, and we're experienced at finding our way around most ticketing and booking platforms.

Systems we work with
FuseMetrix ROLLER Centaman Stripe Square REST APIs + others

Got an idea ready for take-off?

Let's get it in the air. Free 30-minute call, no slides, no pressure.

Book a call